The 2011 Kuala Lumpur Design Week will gather students, professional, and the general public around a series of events such as educational symposia and numerous free exhibitions across the city. It is aimed at creative entrepreneurs, communities, and individuals who are looking to engage in design conversations and exchanges. Around the topic of creative economy, the design week will discuss and identify the underlying connections between innovation, production, and creativity. Creative industries disciplines related to the event include: architecture, advertising, art, cultural industries, design, education, film, gaming, historic preservation, museum, music, new media, performing arts, publishing, radio & television, software, tourism, web development, amongst others. "KLDW Festival is more than just a festival. It is about cultivating a new generation. For Malaysia, for Vision 2020. And as the KLDW Festival becomes more cohesive, we will see the emergence of a freshly shaped community; whose energy, passion and optimism diffuse throughout the globe and the minds of a new generation that powers the new economy. In the interim, it will encourage and provide creative individuals and entrepreneurs a run for their talents, knowledge, experiences and investments - for their personal benefits and for the country’s new creative economy to grow." - Kuala Lumpur Design Week