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13 Oct 2016 - 04 Oct 2017
Creative Lenses Forum London | Innovative Business Models in the Arts
…every organisation that delivers value has a business model, whether it is explicit or not. What a business model essentially does is to turn ideas into money or other types of value for the organisation so it can continue its activity.Much of these needed discussions informing the sector about innovative engagement with business models will take place at the Creative Lenses Forum. The report on recent business model innovation in the UK performing arts organisations by the University of the Arts London has identified that organisations are still pursuing greater income diversification and cost reduction through a combination of traditional revenue sources. These are innovative practices based on collaboration, new commissioning models or the development of new products and services, fundraising and audience expansion. Digital tools present a huge potential, although the sector is still testing these digital tools and the use of digital data. More experimentation and more investment will be needed to identify and spread effective strategies and develop capabilities for their implementation. Public funding enables such experimentation to be tested, but the resources are rapidly decreasing. In this light, it becomes important to understand how dependencies on traditional funders can be diminished by clever and bespoke models of financial autonomy that would enable resilience, community engagement and sustainability within arts and cultural organisations. As in most European cities, also in London, art venues and independent spaces are often disappearing, because of capital investment within redevelopment projects in the city, following the usual gentrification pattern. As rents are increasing, often the only survival strategies remain centered on commercial revenues, that can sometimes jeopardize the very existence of artistic communities in the city. Findings based on a TEH research in 2015 from a survey of 47 independent centres in 27 European countries shows that organisations still struggle to understand the basics of business models in the arts sector and that these are often inadequate. The Creative Lenses Forum will inform the sector opening up discussions on innovative propositions from experts and up-to date experiences from the arts and cultural field. To secure your place at the Creative Lenses Forum please register here. For more information: Jerneja Rebernak is EU Research and Enterprise Coordinator at the University of the Arts London and Creative Lenses UAL Project Manager. She holds an MA in Media Studies from the University of Amsterdam and a BA from Communication Science, University of Ljubljana. She has worked professionally in international organizations like the Asia-Europe Foundation, the Cultural Centre of European Space Technologies, and the European Capital of Culture Maribor.
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